Privacy Policy | O'Brien's Auto Repair

This Privacy Policy describes how O'Brien's Auto Repair LLC ("O'Brien's Auto Repair," "we," "us," or "our") collects, uses, and protects your personal information when you visit our website at https://obrienautorepair.com (the "Site"), submit a form, call us, or participate in our text messaging (SMS) program. By using the Site or providing your information to us, you agree to the practices described in this Privacy Policy.

1. Business Identity

O'Brien's Auto Repair LLC is a licensed local automotive repair business located in Green Creek, New Jersey. We provide foreign and domestic auto repair, diagnostics, and maintenance services to customers throughout Cape May County and surrounding areas. You can contact us at any time at obriensauto46@comcast.net.

2. Information We Collect

We collect only the information that is reasonably necessary to respond to your request, schedule service, and communicate with you about your vehicle. This may include:

First and last name
Phone number (mobile and/or landline)
Email address
Vehicle information (year, make, model, mileage, condition)
Service request details and messages you send us
Address or service location, if relevant to the work
Basic technical data such as IP address and browser type when you visit the Site

3. How We Use Your Information

We use the information you provide to operate our auto repair business and serve you as a customer. Specifically, we use your information to:

Respond to quote requests and service inquiries
Schedule, confirm, and remind you of appointments
Provide repair status updates and pickup notifications
Provide customer support and follow up after service
Send promotional messages or special offers, only where you have separately opted in
Maintain accurate service and customer records
Comply with legal, tax, and regulatory obligations
Improve the Site and our services

4. Text Messaging Program (SMS) Privacy

O'Brien's Auto Repair LLC operates a text messaging program to communicate with customers about their vehicles and service. This section explains how your phone number and SMS consent information are collected, used, and protected. Participation in our SMS program is always optional and is never a condition of purchase or of receiving service.

5. How You Opt In to SMS Messages

You opt in to receive text messages from O'Brien's Auto Repair only by taking the following affirmative steps on our website form:

You enter your phone number into the website contact, quote, or appointment form.
You manually check the appropriate optional consent checkbox for the type of messages you want to receive before submitting the form.
Consent for non-marketing service messages (such as appointment confirmations and repair updates) and consent for promotional/marketing messages are presented as separate, independent checkboxes. Checking one does not check the other.
You may submit the form without checking either SMS consent box. In that case, you will not be enrolled in our text messaging program.
Consent to receive text messages is not a condition of purchase or of receiving any service from us.

We retain a record of your opt-in (including the date, time, and form used) so we can demonstrate that messages were sent only to customers who agreed to receive them.

6. Types of Text Messages You May Receive

Depending on which consent box(es) you check, you may receive text messages from O'Brien's Auto Repair such as:

Quote follow-ups in response to your inquiry
Appointment confirmations
Appointment reminders
Repair status updates and vehicle-ready notifications
Customer support replies and service-related questions
Post-service follow-ups (e.g., checking that everything is running well)
Promotional messages, seasonal offers, and special discounts — only if you have separately checked the marketing consent box

7. Message Frequency, Rates, STOP and HELP

Message frequency may vary depending on your service needs, appointment activity, and the type of consent you provided.
Message and data rates may apply based on your mobile carrier and plan.
You can opt out at any time by replying STOP to any text message you receive from us. After you reply STOP, you will receive one final confirmation message and will not receive further texts unless you opt in again.
You can reply HELP at any time to receive help information, or contact us directly at obriensauto46@comcast.net.

8. Sharing of Information & Mobile Data Restrictions

We do not sell your personal information. We share information only as needed to operate our business and provide service to you. This may include trusted service providers who help us with operations such as appointment scheduling, customer communication, hosting, or customer support, and only to the extent necessary for them to perform those services on our behalf.

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We may also disclose information when required by law, court order, or other valid legal process, or to protect the rights, property, or safety of our customers, our business, or the public.

9. Data Retention

We retain your personal information for as long as is reasonably necessary to provide our services, maintain accurate service history, comply with legal and tax obligations, resolve disputes, and enforce our agreements. SMS opt-in records are retained for as long as required by applicable law and messaging regulations.

10. Data Security

We use commercially reasonable physical, technical, and administrative safeguards to protect your personal information. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

11. Children's Privacy

Our Site and SMS program are not directed to children under 18, and we do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us with personal information, please contact us so we can remove it.

12. Cookies, Tracking Technologies, and Analytics

Our website may use cookies, pixels, analytics tools, and similar tracking technologies to improve website functionality, remember user preferences, measure traffic, understand how visitors interact with the site, and improve our services. These technologies may also be used to support website performance, communications, and advertising effectiveness where applicable.

These tools may be used for purposes such as:

Enabling core website functionality and security
Remembering user preferences and form information
Measuring website traffic and page performance
Analyzing how visitors interact with the Site
Improving website performance and the customer experience
Supporting advertising, remarketing, and campaign measurement where applicable

Users may control cookies through their browser settings, including blocking or deleting cookies at any time. Please note that disabling cookies may affect certain website features or functionality and may impact your overall experience on the Site.

13. Third-Party Links

Our Site may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party site you visit.

14. Your Choices

You may request access to, correction of, or deletion of your personal information by emailing us.
You may opt out of SMS messages at any time by replying STOP.
You may unsubscribe from email communications by following the instructions in any email or by contacting us directly.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. Material changes will be communicated through the Site. Your continued use of the Site or our services after an update constitutes acceptance of the updated Privacy Policy.

16. Contact Us

If you have any questions about this Privacy Policy, our SMS program, or how we handle your information, please contact:

O'Brien's Auto Repair LLC
Green Creek, NJ
Email: obriensauto46@comcast.net
Website: https://obrienautorepair.com